We’re Alana & Delaney, the two best friends behind the brand. 

Alana first started her brand back in 2020 at 16 years old. She decided to take a huge leap and turn her favorite hobby of designing and sewing clothing into her career. Delaney came in shortly after and took the lead on building our social media presence and helping bring the brand to life online. 

We’ve been figuring it out ever since, learning as we go, running on iced coffee, and having the best time doing it.

We’re both East Coast girls at heart, and everything about this brand, from the designs to the lifestyle we show, reflects that.